03 February 2011

firmware: the most valuable substance on the planet.

But once made, NRE, its infinately cheap.

And our $5K devices are just give-aways with the million dollar devices, in case the patient fibrillates on the scanner.

Or given the $5K box will use a few gizmos a day, each gizmo being $900 return on $100 parts and automated machining.

Now, working on a surgical tivo that will be given away, just a training or advertising accessory, with the $100k cataract surgery machine.

But I'm learning a lot --both engineering and engineering culture--
and training docs better is a good thing.