http://articles.orlandosentinel.com/2012-03-26/news/os-trayvon-martin-trademark-name-20120326_1_mother-files-trademark-office-petitions

The mother of slain teen Trayvon Martin wants to trademark her son's name in the slogans, "I am Trayvon" and "Justice for Trayvon," according to two petitions filed with the United States Patent and Trademark Office.

"I am X" and "Justice for X" are memes, beetch.

And, commercializing is crass.