Just read Shippy's "The soul of a new game machine". Its about the Playstation
and Xbox Cell chip from IBM, Toshiba, Sony.

The author is clearly a manager type. He has no loyalty to his guild,
says "yes" too easily, has no sympathy for those he doesn't understand.
He uses the word "own", talks of "spins", pontificates about management (tm).

Its an interesting read, written in the first person. Lots of technical
stuff which would snow a non-CS person. Since I've worked for a chip
company (Verilog) and for a modern VC startup (that had the "war rooms" etc
also in the book), it resonated with me. Some of the personality characitures
also.

Anyway, the author doesn't seem to realize that his "yes-man-ship" has
made him (and others) a corporate traitor. He goes on to detail the deceit.

And in the end, the interloper (Microsoft) wins schedule, and Sony misses
the xmas deadline. (OTOH Microsoft's Cell variant was simpler and has
a more familiar programming model and OS.)

Anyway, fascinating read.